How to use Rank Tracker

What is it?

Rank Tracker helps you track your website rankings in Google, Bing or Yahoo regularly. With Rank Tracker you can easily measure how fixing errors or adding backlinks or changing internal links structure or the next Google Core update impact your website rankings.

How does it work?

Rank tracker daily parses search results for keywords you choose and shows you unique data that you won’t be able to find on Google Search Console. With Rank Tracker you see real search results for specific language, search engine, and country you choose while setting up the project.

How to set up it?

1. Connect Google Search Console

You can do this on the GA / GSC setup step of creating or editing project. This is not a required step, but it will expand your ability to choose valuable keywords for tracking.

2. Visit Keywords step

When you'll visit the Keywords step, you'll get the automatic keyword suggestions from connected Search Console property.

3. Enter keywords and choose search engine settings

Pay attention, that you can set up multiply search engine settings and track the same keywords on different devices, search engines, in different countries.

However remember, that every additional search settings means that you will use additional keyword limits. You can find the calculation of the used limits under the button Import from...

Here are some examples:

Track the same keywords in one country (US) and two search engines (Google and Bing)

Track the same keywords in one search engine (Google) and two countries (US and UK)

Track the same keywords in one search engine (Google) and different locations of one country

After clicking button Add you will see keywords with all variations in the Manage Keywords table.

4. Set up target URL and group for keywords

You also can add keywords to specific groups and set up target URLs for them.

We highly recommend to do that, because it helps to filter results in Rank Tracker by target URLs and get red signals when target URL is not the same as a real ranked URL.

5. Import keywords from a file if you have one

If you already have a list of keywords, you can add them to the .xlsx file template and then import this file. But pay attention to the data format for all columns, you should follow instructions from the screenshot.

6. Choose which email reports to get to your email or Slack channel

On the last step Alerts and Reports make sure that you'll get only reports you are interested in.

Additionally, we strongly recommend adding as many keywords for tracking as your limits allow you to get a more accurate ranking picture.

How to monitor rankings

After you’ve added the keywords, positions data starts to get collected. Usually, you will be able to see the first results within a couple of hours. After that, the data is updated once a day. 
You can see a couple of graphs with results. The first one shows you an overall trend for your added keywords.

Below that, you can see the chart with all the keywords and their positions day by day.

At the moment, we provide two different chart options: Basic and Advanced

Basic combines all the necessary information in an easy and accessible format, ideal for beginners in SEO.

Advanced is modular and can be configured to your liking.

By clicking on "Columns", you can select from a variety of metrics that you would like to see.

You can add columns like URL, Position, 1 day, 7 days, 30 days, 90 days, and All-time Ranking, Compare Two Dates, Target URL, Group, CPC, Trend, Potential Rank, etc.

Filter results

You can filter tracker results to focus on the data that is important for you.

We have a lot of filtering options available at the top of Rank Tracker, such as:
  • Searching for keyword
  • Volume
  • Rankings
  • Target URLs
  • Groups
  • Devices
  • Countries
  • Languages

Check the detailed SEPR stats 

Other than seeing the data about the positions of any keyword, you can take a more in-depth look into it. If you click on the graph near the keyword, you will see a more detailed graph of position changes.

If you click the button on the left side of Volume, you will see SERP results for this particular keyword:

In the opened window, you can analyze SERP for a keyword, see trends and filter out the results.

You can also view a snapshot of SERP for the last data collection. To view it, click on "View snapshot"

Export data in .pdf or .csv reports

We provide an option to download two types of reports to share with your teammates or your client.

In .pdf report, you can download an easy-to-understand report for the last 7 days of ranking.

With .csv report, you can export data either from Basic or Advanced chart with applied filters for any period of time which is available in your project.

Both options are available for plan members and can be downloaded in the upper-right corner of Rank Tracker.

Stream data to Looker Studio

Use this guide to set up Sitechecker Looker Studio connector and stream data from Rank Tracker to your reports there.

If you have any questions regarding Rank Tracker - you can reach us at We will be glad to help you out.
Happy Ranking! 
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